Most CEOs dont realise the hidden operational costs around products are quietly draining profitability across organisational silos. While most companies focus on obvious expenses, the real cost savings lie in implementing comprehensive product lifecycle governance—a strategic approach that can unlock up to 7% of revenue while streamlining operations and ensuring compliance. I can count numerous exmaples across my own career and in our global clients where 'cost-out' inefficiencies are found.
Many organisations struggle with fragmented product management across departments. Marketing operates in one silo, customer service in another, and product development in yet another, not to mention risk and compliance and sales teams. This disconnection creates expensive inefficiencies:
Effective lifecycle governance begins with comprehensive product lifecycle health reviews across all critical domains:
Revenue and Margin Analysis: Regular assessment of product profitability ensures resources flow to high-performing offerings while identifying underperformers that drain capital.
Customer Journey and Complaint Monitoring: Understanding the complete customer experience reveals operational friction points that increase support costs and reduce satisfaction.
Regulatory Status Tracking: Proactive compliance monitoring prevents costly regulatory issues and ensures products meet evolving standards.
Innovation Roadmap assessment: Strategic assessment of the many features releases and they actually delivering commercial value and aligned with priorities? Is anyone measuring this?
Sustainability Impact Assessment: Environmental considerations increasingly affect both costs and market positioning, making sustainability reviews essential for long-term viability.
Modern lifecycle governance platforms can be implemented and operational within 60 days, providing immediate visibility into previously hidden costs. These systems create a unified operating framework that connects all product-related activities across your organisation.
The benefits extend far beyond cost reduction. When customer communications teams can easily access current product information, when compliance teams have real-time regulatory status, and when executives can view comprehensive lifecycle health dashboards, the entire organisation operates more efficiently.
A well-designed executive dashboard provides instant visibility into all lifecycle items across your business, including:
This centralised view enables data-driven decisions about capital allocation, helping executives move resources from declining legacy products to promising new developments.
Beyond cost savings, robust lifecycle governance significantly simplifies compliance management. Instead of scrambling to gather information during audits or regulatory reviews, organisations with proper governance have all necessary documentation and processes readily available. This proactive approach reduces compliance costs and minimises regulatory risk.
Establish Regular Review Cadence: Schedule quarterly strategic lifecycle reviews with key stakeholders to ensure ongoing alignment and optimisation.
Create Ownership Accountability: Assign clear ownership for each product and lifecycle component to eliminate gaps and ensure responsibility.
Conduct Annual Strategic Assessment: Perform comprehensive yearly reviews to guide long-term strategic planning and capital allocation decisions.
Implement Dynamic Capital Reallocation: As market conditions change and products reach end-of-life, quickly redirect resources to future growth opportunities.
Market dynamics are accelerating product lifecycles. Legacy products that seemed viable six months ago may become obsolete rapidly. Organisations need agile governance systems that enable quick strategic pivots and efficient resource reallocation.
The companies that implement comprehensive lifecycle governance today will have significant competitive advantages tomorrow. They'll operate with lower costs, better compliance, improved customer satisfaction, and more strategic capital allocation.
Product lifecycle governance isn't just about managing products—it's about creating an operating system that drives efficiency, reduces costs, and enables strategic agility. With potential revenue recovery of up to 7% and significant compliance benefits, the return on investment makes this a critical priority for forward-thinking executives.
The question isn't whether your organisation can afford to implement lifecycle governance—it's whether you can afford not to. In an environment where operational efficiency directly impacts competitiveness, comprehensive product lifecycle management has become essential for sustainable business success.
If you're ready to discover the 7% revenue opportunity hiding in your organisation and transform your product lifecycle management, I'd love to discuss how this applies to your specific business context.
Get in touch to explore how product lifecycle governance can drive immediate cost savings and long-term strategic advantages for your organisation.
Skyjed is a comprehensive product lifecycle governance platform designed to eliminate operational silos and uncover hidden costs across your organisation. With rapid 60-day implementation and intuitive executive dashboards, Skyjed connects all aspects of your product ecosystem—from customer communications to regulatory compliance—into one unified operating system. The platform enables strategic product health reviews, dynamic capital allocation, and streamlined compliance management, helping organisations realise up to 7% revenue recovery while building competitive operational advantages.
Cheers and until next edition
Leica
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Skyjed’s AI-powered end-to-end lifecycle and governance platform is mission control for lifecycle management and governance. Bringing together every data point across your portfolio and lifecycle into a single source of truth, it gives our clients a new perspective to make more strategic lifecycle decisions to launch, monitor, optimise, and win.
Our industry-leading platform has received numerous awards and recognition from clients and industry bodies, demonstrating our commitment to innovation and excellence.